2018 Alta Motors Redshift MXR in Action
The 2018 Redshift MXR, the next evolution of Alta’s popular off-road MX model. With several notable performance improvements, including a lighter overall weight, 50 HP, 147 lb-ft of torque, and a recharge time of 1.5 hours, the MXR comes with a price tag of $11,995, a 16% drop as Alta scales operations and its global supply chain.
Why it matters: Cost has been one of the biggest barriers to adoption for the electric lightweight vehicle sector, so reaching price parity with competing gas-powered vehicles represents a major milestone for Alta and the motorcycle industry alike.
2017 marked the year that Alta and pro rider, Josh Hill, proved an all-electric bike could not only compete, but best gas-powered bikes at the Geneva Supercross, and 2018 promises new electric bike concepts, new performance standards and attractive entry point pricing. For more information, visit Alta at their website. AltaMotors.co